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Search and Social: How The Two Will Soon Become One
This article was published as a guest post at TechCrunch, and is republished here for Digital Quarters readers. Bing and Google each recently unveiled its own new search interface, designed to better...
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UNBALANCED: Facebook Captures 14% of Our Online Attention but Only 4% of Ad...
This article was published as a guest post at Business Insider, and is republished here for Digital Quarters readers. (image via Steven Leary) We spend more time on Facebook than anywhere else on the...
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How Facebook Becomes the Biggest Player In Advertising’s $540 Billion World
This article was published as a guest post at AdAge, and is republished here for Digital Quarters readers. Facebook will replace online display advertising as we know it. It will save digital media by...
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Facebook Giveth, and Facebook Taketh Away
Social Leaderboard Results for May: Traffic Is Down Across the Board Facebook threw publishers a curve ball in April: an algorithm change combined with a pullback in social reader promotion. And it...
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Look Out, Twitter: Pinterest on Your Tail
Most websites get the biggest slice of their traffic pie from Google; and Facebook is the most frequent #2. But the other social networks are starting to be significant to some sites. Now, let’s see...
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Facebook’s Reach Generator, Now on Sale for 100% Off!
Regular readers know that I love Facebook, and that I think they are well on their way to building what could be the largest media business ever created. That said, one of their recent advertising...
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Social Success = Search Success
We’ve seen it at Wetpaint, but it’s not just happening for us. Social success and search success now go hand in hand for all web publishers. If you look at the top 50 publishers on the web, there’s a...
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June Social Leaderboard: Traffic from Facebook Flat to Slightly Down
Facebook has maintained its squeeze on sending traffic out to web publishers for another month. The average publisher on the Social Leaderboard lost 0.1 percentage points in social composition from May...
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Facebook Search Will Be Better than Google (5% of the Time)
This article was published as a guest post at AdAge, and is republished here for Digital Quarters readers. In May, I predicted that Facebook would introduce a search offering by the end of 2012. Recent...
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Now Double Your Audience
Want more traffic? In a business where more reach and engagement means more advertising revenues, every publisher wants more traffic. So, what if you could double your traffic with no additional...
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